The season after the win…


Hey Reader,

Ever experienced that moment where you finally get what you’ve been chasing, and you’re hit with the “Is this it?” feeling that doesn’t make sense?

I mean, with everything you put into it, it doesn’t feel as good as you visualized it to be.

Most people feel this way because their main focus is on the goal.

But there’s a lot more to be prepared for.

In today’s issue, we’ll explore the season before, during, and after a win for a more fulfilling success.

💭 What is the point of winning this?

There’s this classic tale that reminds me of the act of chasing and achieving a goal.

Arjuna was one of the greatest warriors who ever lived.

His cousins wrongfully seized his kingdom through a rigged game of dice.

After years of exile, he and his brothers tried to reclaim it peacefully but were refused.

So he trained almost his entire life to win the battle of Kurukshetra and reclaim what was rightfully his.

He asked Krishna, his friend, to drive his chariot to the centre so he could see who he was about to face.

When he saw his relatives, teacher, and friends standing on the opposing side, his bow slipped from his hands.

And for a moment, he questioned everything.

Everything he had trained for was right in front of him.

But the anticipated win now felt hollow.

Krishna sat with him in that moment.

She pointed him to the meaning of the goal, the duty, purpose, and what it stands for beyond the outcome.

And with that clarity, Arjuna picked up his bow.

He fought, won, and felt at home with his victory.

🧠 The goal was never the whole story

Having big goals and working towards them can be very exciting.

All that planning, strategizing, and hard work to make it happen is so thrilling.

Eventually, the win comes.

But most of that energy, focus, and drive go into chasing the outcome.

And if you’re not careful, you can get carried away with the thought of nailing that goal. With little to no attention to what getting there will do to you.

Or what it opens you up to.

Or the essence of the win beyond the euphoria, accolades, reputation, and image it will build.

So when the win arrives, you celebrate, but somewhere after the celebration, there’s this hollow feeling you can’t explain.

It can make you feel like you don’t know what the hell you’re doing anymore.

I mean, achieving that crazy goal was supposed to feel great.

So where did you miss it?

The goal isn’t the whole story.

And without anything on the other side to step into, even the biggest wins can feel small.

❤️ Fall in love with the what, why, and where of the win

There’s this joy that comes from a win that’s bigger than the goal itself.

When you’re clear on what you’re doing, why you’re doing it, and where it’s taking you, you become deeply connected to a more fulfilling experience.

It creates room for a wholesome relationship with you and the goal from the very beginning.

You become clear on what the win means to you and beyond you.

You’re prepared to own the outcome and what comes after.

You’re so sure of yourself, even when things get hard.

Every single step has a purpose that fulfills you.

That clarity keeps you grounded even if no one believes in what you’re doing.

And when the win arrives, you feel it deeply, in a way that lasts beyond the celebration.

You feel the real, private satisfaction of knowing exactly what this moment is a part of, beyond the validation and what everyone else sees.

You’re already clear on what chapter it is closing and what it opens you up to.

So you’re not questioning what’s next.

You’re not seeing the win like an ending, but a foundation for something bigger.

There’s definitely no sense of emptiness.

You feel just as good on the inside as the win feels on the outside.

🤲 Embrace the fulfilled season after the win

Winning is thrilling, but the joy can be fleeting.

Before you get on with the next chase, run it through these three key practices for a more lasting excitement:

  1. The WHAT. Give your goal a real meaning. What is the goal all about? What are you trying to achieve? What does success look like here? What are the responsibilities and milestones that come with this? What is the clear outcome of doing this? Write what your life looks like, specifically the day after you hit it. Carry that experience within you.
  2. The WHY. Why does this actually matter to you beyond the image, money, fame, validation, or praise it will attract? What impact do you want to have on yourself or on the people around you? What do you picture as the greatest purpose of this goal? You want to be very careful here. A true why strong enough to weather any storm is personal and aligned with the life you deeply desire.
  3. The WHERE. After you win this, what opportunities will it place in front of you? What becomes possible that isn’t possible right now? What is the next natural step after this is achieved? What other goals does winning this now make possible to pursue?

If you’re clear and honest about these questions, your goals will give you a wholesome, exciting experience before, during, and after the win.

🎯 What is the win you’re chasing actually part of?

Look around you.

What are the goals you just achieved?

How did you genuinely feel about them?

What about the ones you are pursuing right now?

When the celebration ends, will you know what to step into next?

The emptiness after a win is mostly about having nothing bigger than the win to belong to.

As the Bhagavad Gita says, “Let the motive be in the deed and not in the event.”

With appreciation,

Huw

Huw Edwards

Founder & CEO, h3.xyz

Whenever you're ready, here are 2 ways I can help you:

  1. Join my free #75Hard Community: for those inspired to undertake the transformative #75hard program to build mental toughness for greater achievements. You also get to be surrounded by other overachievers at different levels of the program.
  2. Later this year, I will be launching an exclusive retreat mastermind for founders and CEOs on how to become unstoppable, unfuckwithable, and unapologetically live up to your potential. I share 10 years of experience leading organizations, buying businesses, starting companies, and doing crazy endurance feats. This program sets the stage for a new era of empowered elite CEOs & entrepreneurs.


Book a free Clarity Call to see if you are fit for the program.

Unsubscribe | Preferences | 3707 N St Marys St, Suite 200, San Antonio, TX 78212

The H3 Connection

A weekly newsletter for ambitious achievers on how to align your Head, Heart and Hands to find more fulfillment in your career and life.

Read more from The H3 Connection

Hey Reader, Most high performers have done the work of knowing what they stand for. Integrity, excellence, family, growth, and more. But sometimes, it gets hard to swear by these values when pressure sets in. In today’s issue, we’ll discuss practices to keep you true to yourself even when the stakes are high, for a more fulfilling success. Let’s dive in. 💭 The credo wasn’t written for the good days In 1982, someone laced bottles of Tylenol with cyanide in Chicago. Seven people died. Johnson &...

Hey Reader, There are times when you’ve felt misunderstood. One of the toughest things about this feeling is how much energy we spend trying to close the gap between our view and everyone else’s understanding of it. But for how long? What if you don’t necessarily have to explain your boundaries? In today’s issue, we’ll explore the luxury of being misunderstood for a more fulfilling and happier life. 💭 He wrote music in complete silence In 1824, Ludwig van Beethoven stood on stage at the...

Hey Reader, Every day, you’re making dozens of decisions. And in almost every single one, there’s a moment between the question and the answer. It could be a split second, a minute, an hour, a week, or even a month of silence before the answer. Most people aren’t proud of some of the choices they’ve made because they failed to exercise this silence. In today’s issue, we’ll explore the silence between decisions as the most underused tool for better outcomes. 💭 The letters Lincoln never sent...